Emerge | Taco Bell
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Taco Bell


To design and value engineer the largest LED menuboard roll-out for Taco Bell.

About This Project

Worked in conjunction with Cree, Phillips and Taco Bell marketing team to pick the perfect batch of LED’s to get the best Color Temperature (Kelvin) to make the food pop. Then Value Engineered construction with Emerges current partner to save Taco Bell several million dollars on a roll-out to just under 6,000 stores in a six month period. Won YUM’s “Vendor of the Year” for the project.