To make the product more cost effectively while maintaining quality and design.
Customer had committed to another vendor for all prototype locations and was about to be awarded contract. Knowing that we could make this product more cost effectively, offered a free prototype to examine. Won the contract after they viewed the prototype quality and design. Rolled out to the entire Jamba Juice system. Also, we coordinated printing and distribution of graphics which included five different layout variations. Kept computerized tracking of store content to ensure correct graphic distribution.